Kuantan, March 28, 2017 – Tan Chong Industrial Equipment (TCIE), the sole distributor of UD Trucks in Malaysia has appointed Edaran Setia Auto Sdn Bhd as the sales dealer for the truck brand with the official opening of the newly built dealership here today.
Edaran Setia Auto’s newly constructed one-acre dealership on Jalan Haji Ahmad comprises of a sales showroom and an administrative office. Identified as a Special Economic Zone (SEZ) in 2009, Kuantan’s strategic location plays an important role in the logistics sector and this is an important factor to the company. With over 25 years of experience in the commercial vehicle industry, Edaran Setia Auto aims to cover the East Coast region focusing on delivering the best sales experience to a wide range of industries such as construction, mining, trading and transportation.
“Edaran Setia Auto’s dealership aims to be the leading commercial vehicle dealer in the East Coast region and at the same time, provide excellent support to maintain customer loyalty,” said Simon Chan Say Meng, Managing Director of Edaran Setia Auto Sdn Bhd. “We are also very pleased to bring UD Trucks’ Quester 8L truck range, which was introduced to the market in May last year, to this part of the country and share with our customers here the many advantages of this new truck range.”
The Quester 8L comes with an all-new cab driveline, electronic architecture and fuel-saving features. Launched in May last year to overwhelming response, the Quester 8L comes in 4x2, 6x2, 6x4 models, complementing the existing 11L range of 4x2, 6x2, 6x4 and 8x4 models.
In addition to sales, Edaran Setia Auto’s dealership will also provide road tax and insurance renewal services; permit applications, vehicle inspection, maintenance, repair and painting; as well as spare parts sourcing.
TCIE’s Chief Executive Officer, Wong King Yoon, who was present at the opening, offered his heartfelt congratulations to Edaran Setia Auto on being appointed UD Trucks’ latest dealership. He also complimented them for giving members of the public here a chance to discover the Quester range with the opening ceremony.
“We are confident that Edaran Setia Auto will excel in highlighting the Quester range as a robust heavy-duty truck that feature a combination of Japanese engineering, Volvo Group’s global technology know-how and TCIE’s strong local presence, sales network and aftermarket expertise,” said Wong.
He added that with support from TCIE, Edaran Setia Auto will continuously provide reliable and fuel-efficient transportation solutions to meet various local market needs.
Congratulating Edaran Setia Auto Sdn Bhd and UD Trucks for the opening of their new dealership, Dato’ How Chee Lean, President of Kuantan Chinese Chamber of Commerce and Industry said, “With the rapid economic development of Kuantan, this newly launched UD Trucks dealership will definitely contribute to the logistic industry here. UD Trucks’ renowned Quester range is known for its robust built, reliability, fuel efficiency and affordability. The support of TCIE’s excellent aftermarket service coupled with Edaran Setia Auto’s 25-year experience in the industry, this will certainly benefit businesses in Kuantan.”
Both the Quester 8L and 11L series are locally assembled in Tan Chong Group’s Tan Chong Motor Assemblies Sdn Bhd in Kuala Lumpur.
As part of TCIE’s sales package, customers will enjoy a year’s free maintenance on their UD Quester units and a two-year vehicle warranty. TCIE has a total of 42 service centres nationwide including Sabah and Sarawak. In addition, TCIE is also providing special booking promotion to all UD Quester models booked within two weeks of Edaran Setia Auto’s grand opening.
For more information on TCIE and UD Trucks, call 03-61899832.